With a little help from Seattle Seahawks quarterback Russell Wilson, Nike has released its lightest yet football cleat, the Nike Alpha Menace Elite.
The shoe’s upper is the ever-more used lightweight and strong flyknit fabric, but it’s underneath the shoe where the real innovation is.
Rather than conical studs, the cleats are triangular, with scoops, arranged not only around the edge, but also at the toe and heel ends of the shoe. This shape and arrangement provides improved grip, and explosive starts and stops.
“We tested tri-shape studs through the shuttle drill at the combine and the players showed markedly improved times — so great that the combine banned it during official tracking,” says Jeff Rasmussen, Nike Sr. Inline Innovator and the lead designer on this shoe.
“We used an algorithm that dictated what the lightest, strongest structure was, and we built the plate based on that information.”
Nike Alpha Menace Elite price and availability
The Alpha Menace Elite are available now, from the Nike website and select retailers.
The retail price for the Nike Alpha Menace Elite is $200, and at launch it will be available in six colorways:
- Electro Green/Volt/Sequoia
- Black/Team Red/University Red
- Game Royal/College Navy/Blue Tint/White
- University Red/Team Red/Barely Orange/White